• February 8, 2023

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The results of the 8K half of the latest instalment of Value Electronics’ annual premium TV shootout are in, and the winner is… the LG OLED88Z2PUA.

LG’s massive (88-inch) 8K OLED TV for 2022 was up against Samsung’s 85-inch QN85QN900B and Sony’s 85-inch XR-85Z9K, both of which are seriously impressive TVs in their own right. LG managed to run out victorious, though, with an average score across 14 SDR and HDR categories of 7.88 versus 7.78 for the Sony and 7.58 for the Samsung.

Its victory will come as quite a relief to LG after the South Korean brand only managed to bag third place with its flagship G2 WRGB OLED TV in the 4K shootout, losing out to the world’s first two Quantum Dot OLED TVs: the Sony XR-65A95K and Samsung 65S95B. The OLED88Z2PUA’s victory suggests, at least, that while traditional WRGB OLED technology may have a battle on its hands with the new Quantum Dot OLED variation, it still has what it takes to see off the best the LCD world has to offer in the eyes of the mixture of professional TV reviewers, film finishers, Hollywood video colorists, and video scientists brought into judge the Value Electronics contest.

As with the 4K shootout, the Value Electronics 8K TV shootout featured all the contenders running side by side and showing simultaneously a mixture of Spears & Munsil test signals and real world content. The sets were then scored out of 10 across a broad range of picture categories, including contrast, brightness, color fidelity, colour saturation and motion resolution.

LG’s OLED88Z2PUA came out on top in 9 of the 14 marked categories, with Sony winning in four and Samsung managing to come joint top in just one, SDR upscaling, which it tied with LG.

With recent sales analysis by Omdia suggesting that consumers are not only continuing to be resistant to 8K but might actually be actively turning away from it, it’s unclear whether LG’s victory in the 8K section will translate into a massive surge in sales. Especially given how big and expensive the set is. The Value Electronics event did tackle the state of 8K head on, though, in a debate on the future of TV technology that you can watch here.


The full break down of scores for the 8K shootout is as follows:

SDR Day Mode

Motion/DSE: LG 7.9, Sony 7.6, Samsung 6.0

Peak Lumens: LG 7.2, Sony 8.9, Samsung 8.3

Upscaling performance: LG 7.7, Sony 7.5, Samsung 7.7

SDR Reference mode

Black level/shadow detail: LG 8.3, Sony 7.9, Samsung 7.7

Colour Accuracy/skin tones: LG 8.9, Sony 7.7, Samsung 7.8

Motion Resolution: LG 8.5, Sony 7.4, Samsung 7.1

HDR Reference Mode

Black level/shadow detail: LG 9.2, Sony 7.1, Samsung 7.6

Peak lumens: LG 8.2, Sony 8.9, Samsung 8.7

Colour accuracy/skin tones: LG 9.3, Sony 7.9, Samsung 7.9

Colour saturation/colour volume: LG 8.9, Sony 7.3, Samsung 7.9

Motion resolution: LG 8.3, Sony 7.0, Samsung 7.0

UHD Detail/Sharpness: LG 9.4, Sony 7.2, Samsung 8.2

High APL: LG 7.5, Sony 8.9, Samsung 7.9

4000 Nit Tone Mapping: LG 7.5, Sony 7.6, Samsung 6.3

Related reading

Sony QD OLED Wins Value Electronics 2022 TV Shootout

New Research Shows 8K TVs Just Aren’t Catching On


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